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Using Data to Support Skyrocketing Your Business Success

 

By: Dr. Gwen Smith

 

Having accurate data that identifies your ideal clients and exactly who they are: spending patterns, incomes, ages and other demographic information, not only helps you develop a great business plan, but also helps you target customers that need  and can afford your products or services. This means serving more people and having increased profits for your business.

 
Having accurate data that identifies your ideal clients and exactly who they are: spending patterns, incomes, ages and other demographic information, not only helps you develop a great business plan, but also helps you target customers that need  and can afford your products or services. This means serving more people and having increased profits for your business.

 

I caught up with -Nesreen Kashan, Data Dissemination Specialist at the US Census Bureau. Nesreen conducted a training that helps business owners like you to gather data and other specifics which targets your ideal clients. The information potentially saves you hundreds of hours of searching on your own or of spending dollars for access on other sites.

 

I’m delighted to share this training with you. During the training, Nesreen walks us through steps to using the site to find potential customer data we need, as well as demonstrates live searches using tools available on the Census Bureau’s websites.

 

You can watch the recorded training here:

 

 

As you plan, start or prepare to expand your business, you’ll find that gathering skills to take you from one step to the next is important. Otherwise hiring for the skills you’ll need is important to help you expand. I’ve compiled a free report and an 18-point checklist to alert you to what you may need to pay attention to, to allow your business to thrive.
 
Download it here:

 


 

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